Branding vs Marketing

Branding vs Marketing

Branding and marketing are two seemingly similar terms but denote different actions. In order to get a positive, desired outcome when marketing your business to the public, it is very important to know the difference. Branding represents your identity, more precisely,...
5 Advices for Stronger Brand

5 Advices for Stronger Brand

An effective brand strategy gives you a major advantage in competitive markets. But what does ‘branding’ really mean? The marketing practice of creating a name, symbol, or design that identifies and distinguishes a product from other products is called branding....